Our programmatic team focuses on harnessing data to connect with potential buyers within various media landscapes. Once we pinpoint the perfect target audience, we utilize a wide array of programmatic formats, such as Display, Video, Native ads, Audio, Linear TV, Digital Out of Home (DOOH), to strategically position your brand in front of highly interested buyers. This approach ensures optimization towards achieving your crucial business goals and KPIs.

Display
Video
Native
Podcasting
Digital Out of Home

PROGRAMMATIC

PAID SEARCH

Our team brings years of expertise in building high-impact SEM strategies that drive performance across the entire Google ecosystem. We specialize in crafting detailed strategies that cover Search, Shopping, and PMAX campaign frameworks, designed to help you achieve your KPIs. In addition, we take a segmented approach to YouTube, Discovery, and Display campaigns, ensuring each element aligns with your goals. Our focus is to optimize budget allocation and create tailored, compelling content that resonates with your audience at every stage of their journey.

Comprehensive keyword research and analysis
Merchant Center Optimization
Ad copywriting and creative development
Campaign strategy and budget optimization
Landing page optimization for enhanced conversion rates
A/B testing and ad performance analysis
Display advertising and remarketing strategies
Shopping PMAX ads management for e-commerce businesses
Local and geo-targeted advertising strategies

STRATEGY

Focusing on measurable outcomes, data-driven optimization, and continuous testing, we help clients achieve their goals more effectively and efficiently. The strategic approach ensures campaigns are targeted, scalable, and cost-efficient, delivering maximum value to clients.

Goal setting and KPI alignment
Audience targeting and segmentation
Channel strategy
Creative and messaging optimization
Conversion rate optimization
Budget management
Scalability and growth
Data reporting and analytics

PAID SOCIAL

CTV, also known as Performance CTV, is a rapidly growing channel that is considered a crucial element of any D2C media strategy. This platform combines the traditional impact of a :30 TV spot with the precise targeting and measurement capabilities of digital advertising. Our comprehensive CTV capabilities are designed to harness the potential of Connected TV advertising effectively. We excel in:

Developing and implementing targeted CTV campaigns
Collaborating with CTV networks and platforms
Optimizing ad placements, analyzing viewership data, and evaluating the performance of CTV ads.
Creating compelling and optimized content for CTV ads, ensuring they resonate with audiences on the CTV platform.

RETAIL MEDIA

Maximize profitable growth on Social Media Channels through cutting-edge ad campaigns, expert media buying, and captivating creative content. Benefit from a real-time feedback loop that seamlessly integrates media, creative, and data to drive exceptional results.

Audience targeting and segmentation
Campaign strategy development
A/B testing and optimization
Catalog Management
Influencer marketing collaborations
Performance monitoring and reporting

CONNECTED TV

MRetail media integrates commerce and advertising, enabling businesses to showcase their products on retailer websites and apps. Prior to budget allocation, our team conducts a comprehensive analysis of your retail partner accounts to identify services that suit your marketing budget and business goals.

Customize a comprehensive strategy encompassing all stages of the customer journey, ensuring your brand is primed for success in retail before investing in paid advertising efforts.
Optimize campaign strategies, creativity, and budget allocation to align with key performance indicators (KPIs).
Utilize retailer reporting tools to extract business insights to uncover growth opportunities, and make necessary strategic adjustments to facilitate effective expansion and success.

CAPABILITIES